Be like Bob
In 2015 we began what would be our annual fundraising event, Dare2Tutu. People love Bob’s photographs in his pink tutu, and it seemed like it made sense to invite others to do the same. It was a simple idea; purchase a tutu, make a donation, and share your support of the breast cancer community by posting a photograph. Our goal was to cheer a patient’s day and inspire others to join. Dare2Tutu is also a way for corporations to use social good to unite their employees. In this spirit, Jet Linx Aviation, a cherished partner, began their annual campaign inviting clients and employees to don a tutu. Over the past five years, they have raised over $180,000!
Help during COVID
This year there is an increased urgency to raise funds. For families with compromised immune systems, COVID has been incredibly difficult. Health risks, potential loss of income, and separation anxiety are just a few of the challenges the breast cancer community face. The Tutu Project’s immediate response was to reach out to our partner, Vital Options International, together we quickly created a program that would offer financial assistance to qualified breast cancer patients and their families. We have injected over $40,000 back into the community, focusing on getting food and utilities paid for these families.
How you can help
For our 2020 donation drive, we include a tutu for donations over $25 so that together, we can participate in small ways of showing support for our breast cancer community. We invite you to wear the tutu, photograph yourself, friends, and family and post the photo using the hashtag #Dare2Tutu. If a photograph seems like a minor contribution, know that your photo is an instantaneous means to bring a smile to a breast cancer patient’s face.
Creative ways to use a pink tutu
Not sure you want to wear a tutu? How about wrapping a tree in the pink tutu tulle? It’s a great way to share the project with your neighbors and invite them to participate. Over the years, we have had very creative photographs posted. Your pet turtle? Yep, put that tutu on. Honestly, we received a picture of a turtle; it was awesome. We’ve found that cats and dogs are great sports too! Or, you can be like Bob.
Insert video of Bob
We all need something to add a bit of laughter and cheer during this uncertain time. Bob and Linda have discovered that the tutu has become a welcome distraction; to date, they have created five humorous quarantine videos. Share how you’ve been dealing with staying at home and add that tutu!
Please help us ease the financial worries of those living with breast cancer. We can’t thank you enough for your support!
Linda Carey is the co-creator of The Tutu Project and President of the Carey Foundation. She has been living with Metastatic Breast Cancer for fifteen years and is an advocate for the breast cancer community.